This week, Light Reading covered the announcement that ARRIS is teaming up with TiVo Inc. to bring the TiVo software platform and cloud-based services to ARRIS set-tops.
Separately, Multichannel News highlighted the recent announcement of ARRIS’s 24-channel multicast streaming solution, which can enable MSOs to deliver “Skinny TV” packages.
Also, FierceCable reported that Suddenlink has begun deployment of the E6000™ Converged Edge Router (CER) from ARRIS.
Furthermore, IP&TV News covered a new study that draws attention towards the increasing popularity of 4K TVs.
Finally, The Wall Street Journal covers data from online ad giant Google stating only about half of video ads across the Web are actually viewable.
Check back next week for the latest industry news.
Cable Cozies Up to TiVo & OTT (May 5, 2015) By Mari Silbey, Light Reading: What a difference a few years makes. Former upstart TiVo was shunned by the cable industry for the better part of a decade, and Netflix has often ranked as enemy number one both for producing scads of Internet traffic, and for offering a competitive service to cable's video-on-demand (VoD). Fast forward to today, however, and the cable industry has decided to mend fences all around.
INTX 2015: Arris Demos ‘Skinny TV’ Approach (May 6, 2015) By Jeff Baumgartner, Multichannel News: Taking aim at the emerging trend toward skinnier pay-TV bundles, Arris is using INTX to show off an IP multicast system that, it claims, is vastly more bandwidth-efficient than unicast streaming systems.
Suddenlink bolsters 1 Gbps service push with deployment of Arris E6000 edge router (May 5, 2015) By Daniel Frankel, FierceCable: Arris says that its E6000 high-density converged cable access platform (CCAP) has been deployed by Suddenlink Communications, enabling the operator to better offer its customers broadband speeds of 1 Gbps and faster.
Report: 4K to grow 45% from 2015-2019 (May 8th, 2015) By Thomas Campbell, IP&TV News: Technavio, a tech-focused research firm, has published a new report on the global ultra HD TV market, which is expected to grow at a CAGR of 45% from 2015-2019.
Only Half of Online Video Ads Are Viewable, Google Says (May 8, 2015) By Jack Marshall, The Wall Street Journal: The online ad industry is facing some push-back. Marketers are increasingly insisting they should only pay for ads that actually appear on users’ screens. However, according to data from online ad giant Google, only about half of video ads across the Web are actually viewable.